Nastoyashii (REAL)

To create a brand concept that fully meets the theme of quality, naturalness and hand-made production with a high-level control at every stage.

We made a «Real» brand That confronts everything fake - from low-quality products to fakes in the media space.
We did everything manually - drew and imprinted the logo, all the icons and elements to highlight the essence and reflect the brand`s DNA. We collected them into a line of real products, which allowed our audience to find and choose a real quality for themselves.